Terri Sjodin

Terri Sjodin

Founder of Sjodin Communications, Author, Speaker, Communications Consultant

  • Author of the book “Presentation Ready: Improve Your Sales Presentation Outcomes & Avoid the Twelve Most Common Mistakes”
  • Popular LinkedIn Instructor and a frequent guest on radio and television talk shows throughout the country, appearing on The Today Show, Bloomberg, CNN, CNBC, and many industry podcasts.
Speech Descriptions
 
Presentation Ready: Exploring the Art of Presenting Persuasively

(This program can be delivered in a keynote, breakout session, half-day or full-day format.)

Most people want to improve their presentations but don’t know where to start — and that can be costly. That is where this program can help.

In this session, Terri shares the results from her multiyear research project on the state of sales presentations, which identified 12 common mistakes that may cost an individual the win, the deal, or the opportunity, and shows how to avoid them. Why focus on mistakes? Because you can’t improve what you don’t recognize as a problem. The solutions will ultimately help you course-correct faster and gain greater confidence for future presentations.

The audience will gain an understanding of:

The 12 most common mistakes people make when presenting
The 3 benchmarks for crafting an effective presentation: Case, Creativity and Delivery
How to make your messaging persuasive rather than just informative
How to communicate more effectively, whether in person, virtual or hybrid
How to avoid “strange” body language and gesturing
How to channel fear and anxiety to work for you vs. against you when you’re speaking one-on-one or one-on-one hundred

The focus will be on developing verbal communication skills for greater impact with listeners.

 

Building Your Persuasive Case

Has your sales presentation become far too informative versus persuasive? You are not alone.

In this session, Terri will address one of the highest ranked mistakes participants self-identified in The State of Sales Presentations research study: Being Overly Informative Versus Persuasive. She will show you specific method for developing logical persuasive arguments in the body of your presentations, including how-tos for identifying your most compelling talking points. This is a roll-up-your-shirt-sleeves interactive session.

 

The Scrappy Advantage… It’s About Choosing to Play Big!

In today’s competitive market, it takes more than just showing up, more than persistence, more than just having a dream to reach your goals. Sometimes you have to get a little scrappy and creative to earn the right to be heard!

In this special session, attendees will get a sneak peek into Terri Sjodin’s book, Scrappy: A Little Book About Choosing to Play Big (Penguin Random House August 2016). The American Heritage Dictionary defines “scrappy” as “…full of fighting-spirit.” The impetus of a scrappy mindset might begin when a person (insert you) has a specific goal with a specific challenge to circumvent, most likely within a certain time frame. Terri will share research, interview material and incredible stories from a variety of people from different industries who have pulled off seemingly impossible wins or achieved crazy, fun goals. This session will give you tactical ideas to help you execute on your vision of what you can accomplish…once you decide to get scrappy.

Testimonials

Terri’s ability to breakdown the complicated and often intimidating subject of communication and public speaking was impressive. The organization and delivery of each session helped drive her lessons home and brought to life the important aspects of a persuasive presentation in real life context.”

Meghan Barberich
Director Ad Sales Marketing, A+E Television Networks, LLC

Terri is an exceptional author, coach and presenter. She delivers her message in a very concise and impactful manner. Our organization has contracted her repeatedly to engage and increase productivity with our managing principals.”

Todd Zint, CMP, CMM
Vice President, Meetings and Event Strategy at NFP

The feedback I have received about your talk was fantastic. Everyone benefited from your message, and they identified very well with you.”

Mike James
President and CSO, National Financial Partners Corporation (NFP)

…Everyone loved your dynamic and instructive presentation. It set the stage and was referenced often throughout the rest of the day. You were definitely a highlight of the Retreat!”

Donald A Verleur
Chief Executive Officer, Olive Crest

We recently had the pleasure of working with Terri Sjodin for a 1 ½ day Boot Camp. The immediate feedback from the group was very positive. Much more so than I would have expected from a group of seasoned high producers… The program was specifically designed for accomplished people and we all came away realizing how much better we could be. There is no doubt that Sjodin Communications can be very beneficial…”

M. Michael Rooney, CFP, ChFC, CLU
Senior Executive Vice President, AXA Advisors, LLC.

Terri’s enthusiasm and personal engagement were apparent from our first conversation and her Small Message, Big Impact is creative, motivating and necessary in today’s market. Her connection with the group kept them engaged from start to finish and we could not have asked for a more dynamic, energetic and quite frankly, fun way to close out our time together!”

Steve Thompson
EVP of National Production, PrimeLending